top of page
All Posts


Why Your Data Team Must Think Like a Business Team
For mid-market and emerging businesses, data is no longer a luxury. It's a necessity. But having a data team isn't enough. To truly...
Nick Wright
May 29, 20255 min read


How to Build a Dashboard from Multiple Data Sources
Bringing data together from different systems into one dashboard is one of the most effective ways to improve business decision-making....
Nick Wright
May 26, 20254 min read


Making Data Work for You: What Every SME Needs to Know About Analytics
In this video, Pentify Insights co-founder Tom Clements joins the "Practice Makes Perfect" series to break down what data and analytics...
Nick Wright
May 26, 20251 min read


Why the Month-End Close Still Takes Too Long (And What to Do About It)
For finance teams, few things are more stressful than a slow month-end close. Late nights. Last-minute reconciliations. Waiting on...
Nick Wright
May 26, 20253 min read


Too Much Manual Reporting? Here’s How to Fix It Without Hiring More Analysts
If you’re a CFO, COO, or operations lead, you’ve likely heard this complaint: "We spend too much time on manual reporting." And if your...
Nick Wright
May 26, 20254 min read


Data Integration Services in Australia: Why It Matters and How to Get It Right
As more Australian businesses embrace digital tools, cloud apps, and software as a service platforms, the challenge isn’t finding data,...
Nick Wright
May 26, 20254 min read


Data warehouse for finance teams
Finance teams in small to medium businesses often juggle spreadsheets, local files and manual reports. That scatter of data can lead to:...
Nick Wright
May 26, 20252 min read


Stop Wasting Time on Excel Reports: A Smarter Way to Automate Finance Reporting
If you're a CFO or finance leader still relying on Excel to run critical reporting, you're not alone, but you’re also not set up for the...
Nick Wright
May 23, 20254 min read


How CFOs Can Finally Get Real-Time Dashboards Without More Headcount
If you’re a CFO, you already know the pain of relying on manual reports, inconsistent data, and teams spending hours each week chasing...
Nick Wright
May 22, 20253 min read


Looking for a Data Strategy Partner in Melbourne? Here's What to Look For
If you’re a COO or CFO of a growing business in Melbourne, you already know how crucial data is to decision-making. But knowing you need...
Nick Wright
May 22, 20252 min read


How to Combine GA4 and HubSpot in One Dashboard (With Real Examples)
If you’re a marketing or growth leader, chances are you’ve got GA4 and HubSpot running side by side. But here’s the problem — they don’t...
Nick Wright
May 22, 20253 min read


What Is a Fractional Data Team and Why More COOs Are Choosing This Over In-House Analysts
As mid-market and emerging businesses look to unlock more value from their data, many COOs are facing a familiar crossroads: should we...
Nick Wright
May 22, 20254 min read


Making Data Work for Your Business
Clear outcomes. Measurable value At Pentify Insights, we help mid-market and emerging businesses take control of their data. That could...
Nick Wright
May 22, 20251 min read


King of the Codes – Part II
13 May 2025 It has been over a year since the Chairman of the NRL boldly claimed that the NRL was the number one sporting code in the...
Tom Clements
May 13, 20254 min read


Designing a Scalable Data Strategy for Sustainable Growth
Client: Our client is a leading Australian property developer, delivering residential communities and lifestyle-focused developments...
Nick Wright
Apr 10, 20252 min read


Unlocking key business insights via automation and system integration
Client: Our partner is a leading metal products manufacturer based in Melbourne, with a heritage that goes back over 50 years. They...
Nick Wright
Apr 1, 20252 min read


Issue #4: March 2025 Newsletter
Pentify Insights: Kicking Off 2025 with Impact Welcome to the fourth edition of the Pentify Insights newsletter – and what a start to the...
Nick Wright
Mar 18, 20253 min read


Harnessing the power of data and analytics in X-Plan for advice firms
We’re thrilled to share a white paper we’ve developed in collaboration with BetaShares, focusing on how small to medium financial...
Nick Wright
Mar 4, 20251 min read


Data-as-a-Service: The Data-Driven Evolution
Data as a Service (DaaS) is a data management and delivery model where organisation data and analytics is managed securely over the internet
Nick Wright
Mar 4, 20251 min read


Automation of costing model freeing up key capacity
Client: Based in Melbourne, our partner is an innovative contract manufacturer specialising in developing products for a wide range of...
Nick Wright
Mar 3, 20252 min read
bottom of page




